LaFlavour began humbly in Massillon, Ohio in 1967. Twin brothers Pete and Steve Nervo (guitar and drums) joined with schoolmates Craig DeBock (guitar and sax) and Gino Milchak (bass guitar) to form the core of what would actually become several bands. Instead of following the path set by the British Invasion, the boys began playing soul tunes and early Motown, eventually getting gigs at local dances and sockhops. This early version of the band first called themselves "The Noblemen", then "The Blues Soul".

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